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Management expanded: Hasko Heinrici becomes new CFO of the HUDORA Group

Remscheid, June 30, 2023 - The HUDORA Group, a leading manufacturer of high-quality play, sports and leisure products based in Remscheid, Germany, is pleased to announce that Hasko Heinrici will take over the position of CFO and Managing Director as of October 1, 2023. He will join Pieter Coelewij, who will remain Managing Director and CSO for Sales & Marketing. 

1 Experience 

Hasko Heinrici has extensive experience in the areas of finance, product, sourcing and supply chain. In his professional career, he has worked as a consultant and auditor. He has also held various management positions at Tchibo, including commercial responsibility for the national companies in the Czech Republic and Slovakia as well as responsibility for sourcing and operations in the coffee capsule business. After training as an industrial clerk, Hasko Heinrici studied industrial engineering at the Technical University of Berlin and business administration at Toulouse Business School. 

2 Voice from the company 

Harald L. Schedl, Chairman of the Advisory Board of the HUDORA Group, expressed his delight at the appointment of Hasko Heinrici: “We are delighted to have gained in Hasko Heinrici an accomplished retail expert with extensive experience. The HUDORA Group is planning the far-reaching expansion of its German and international business in the coming years. Hasko Heinrici will play an important role in the implementation of our corporate strategy.” 

3 Interim manager

Thomas Schulz will take over the CFO's responsibilities as interim manager until Hasko Heinrici joins the company in October 2023. 

4 Optimized accessibility and best networking conditions Contact person for queries: 

HUDORA Group
Sebastian Presse
Head of Marketing Management
Phone: 0211 561594 99
E-mail: [email protected]
You can also find more information at hudora.de. 

5 HUDORA: A strong brand 

“We move people": With this slogan and a wide range of sports, leisure and lifestyle products, HUDORA has been inspiring people of all ages in their activities for more than 100 years. The company founder and namesake HUgo DOrnseif from RAdevormwald has ensured with his skates that top athletes have been able to glide from one success to the next on the ice for decades. Today, the moving world of HUDORA is no longer limited to skates and top-class sport. Today, HUDORA stands for cross-generational fun in movement, all year round, indoors and outdoors, alone or in a group. The HUDORA range offers quality at a fair price, trendy designs, lifestyle, safety and a service that leaves no one alone after the purchase. From balance bikes to scooters, from basketballs to soccer, from swings to trampolines - everything you need to get moving, keep fit and have fun.